The Dental Practice Sales Funnel

By Sarah Woods, Dental Marketing Consultant The sales funnel is alive and well within every dental practice. The success of marketing efforts is directly related to the sales effectiveness of the dental team within the dental practice. Each team member…

MyView: Marijuana Use and Oral Health

By Dr. Melissa Beadnell Cannabis, pot, hash and weed are just a few of the names used worldwide for marijuana. As you probably already are aware, Oregon legalized the possession of marijuana in 2015 to citizens who are 21 years…

Withdrawing from the Dentist-Patient Relationship

By David O. Hester, FASHRM, CPHRM, Director, Department of Patient Safety and Risk Management at The Doctors Company Using appropriate guidelines can prevent a malpractice claim. ​The American Dental Association’s Code of Professional Conduct states: “Once a dentist has undertaken…

Get Out There! Tips for Networking

By Sarah Woods, Dental Marketing Consultant ​Networking is a necessary evil in all businesses, and for dentists and dental employees it's important, whether it's with colleagues or in your local community. Here are a few tips for successful networking: Manage…